Selling the five rings : the International Olympic Committee and the rise of Olympic commercialism / Robert K. Barney, Stephen R. Wenn, Scott G. Martyn.

• Material Type: 図書
• ISBN: 0874807131 (hard : alk. paper)
• Title: Selling the five rings : the International Olympic Committee and the rise of Olympic commercialism / Robert K. Barney, Stephen R. Wenn, Scott G. Martyn.
• Author Heading: Barney, Robert Knight, 1932-; Wenn, Stephen R., 1964-; Martyn, Scott G., 1966-
• Publication, Distribution, etc.: Salt Lake City [Utah] : University of Utah Press
• Publication Date: c2002.
• Publication Date (W3CDTF): 2002
• Extent: xvi, 384 p., [12] p. of plates : ill. ; 24 cm.
• Place of Publication (Country Code): US
• Text Language Code: eng
• Subject Heading: International Olympic Committee.; Olympics -- Economic aspects.; Television and sports.
• LCC: GV721.5
• NDLC: FS27
• Note (Bibliography): Includes bibliographical references (p. 289-368) and index.
• Holding library: 国立国会図書館
• Call No.: FS27-A51
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000003704182; http://id.ndl.go.jp/bib/000003704182
• LC Control Number: PATGB2474704X-B; https://lccn.loc.gov/PATGB2474704X-B
• Bibliographic Record Category (NDL): 211

• Contents: An epilogue as prologue : Sydney 2000, "the greatest games ever"The evolution of Olympic commercialism. Establishing a prospective gold mine : the ear...