The development of modern advertising / edited and introduced by Morgen Witzel.

• Material Type: 図書
• ISBN: 1855069830 (8 vols.)
• Title: The development of modern advertising / edited and introduced by Morgen Witzel.
• Author Heading: Witzel, Morgen ( 00861837 )Authorities
• Publication, Distribution, etc.: Bristol : Thoemmes
• Publication Date: 2002.
• Publication Date (W3CDTF): 2002
• Extent: 8 v. : ill. ; 22 cm.
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Subject Heading: Advertising -- History.
• LCC: HF5811
• DDC: 659.109
• NDLC: DH428
• Holding library: 国立国会図書館
• Call No.: DH428-B1
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000004331852; http://id.ndl.go.jp/bib/000004331852
• RLIN No.: PAUGV3380404-B
• Cataloging Rule: Anglo-American Cataloging Rules
• Bibliographic Record Category (NDL): 211

• Contents: v. 1. Ads and sales / Herbert N. Cassonv. 2. A history of advertising from the earliest times / Henry Sampsonv. 3. Publicity, an essay on advertising ...