Packaging, the sixth sense? : A guide to identifying consumer motivation / Ernest Dichter.

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Material Type: 図書
ISBN: 0843611030
Title: Packaging, the sixth sense? : A guide to identifying consumer motivation / Ernest Dichter.
Author Heading: Dichter, Ernest, 1907-1991 ( 00437844 )Authorities
Publication, Distribution, etc.: Boston : Cahners Books
Publication Date: [1975]
Publication Date (W3CDTF): 1975
Extent: 160 p. : ill. ; 29 cm.
Place of Publication (Country Code): US
Text Language Code: eng
Subject Heading: Packaging -- Psychological aspects.
Motivation research (Marketing)
LCC: HF5770
DDC: 658.5/64
NDLC: DH451
DH432
Holding library: 国立国会図書館
Call No.: DH451-1
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 000006170605
http://id.ndl.go.jp/bib/000006170605
LC Control Number: 73076439
https://lccn.loc.gov/73076439
Bibliographic Record Category (NDL): 211