The new marketing conversation : creating and strengthening relationships between buyers and sellers / Donna Baier Stein, Alexandra MacAaron.

• Material Type: 図書
• ISBN: 0324200579
• Title: The new marketing conversation : creating and strengthening relationships between buyers and sellers / Donna Baier Stein, Alexandra MacAaron.
• Author Heading: Stein, Donna Baier.; MacAaron, Alexandra.
• Publication, Distribution, etc.: Mason, Ohio : Thomson
• Publication Date: c2005.
• Publication Date (W3CDTF): 2005
• Extent: xii, 271 p. : ill. ; 24 cm.
• Place of Publication (Country Code): US
• Text Language Code: eng
• Subject Heading: Customer relations.; Business communication.; Relationship marketing.; Marketing.
• LCC: HF5415.5
• DDC: 658.8/12
• NDLC: DH441
• Note (General): Includes index.
• Holding library: 国立国会図書館
• Call No.: DH441-B4
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000007983743; http://id.ndl.go.jp/bib/000007983743
• LC Control Number: 2005274028; https://lccn.loc.gov/2005274028
• RLIN No.: DCLC2005274028-B
• Cataloging Rule: Anglo-American Cataloging Rules
• Bibliographic Record Category (NDL): 211

• Contents: The new marketing conversationThe role of research and testing in your marketing conversationDeveloping a winning communications strategy...