Cashing in with content : how innovative marketers use digital information to turn browsers into buyers / David Meerman Scott.

• Material Type: 図書
• ISBN: 0910965714; 9780910965712
• Title: Cashing in with content : how innovative marketers use digital information to turn browsers into buyers / David Meerman Scott.
• Author Heading: Scott, David Meerman ( 01153041 )Authorities
• Publication, Distribution, etc.: Medford, N.J. : Information Today/CyberAge Books
• Publication Date: 2005.
• Publication Date (W3CDTF): 2005
• Extent: xx, 256 p. : ill. ; 23 cm.
• Place of Publication (Country Code): US
• Text Language Code: eng
• Subject Heading: Electronic commerce.; Electronic commerce -- Management.; World Wide Web.; Internet.; Commerce électronique.; Commerce électronique -- Gestion.; Web.
• LCC: HF5548.32
• DDC: 658.8/72
• NDLC: DH3
• Note (General): Includes index.; Related URL: Table of contents only http: //www.loc.gov/catdir/toc/ecip0512/2005012786.html.; Related URL: Contributor biographical information http: //www.loc.gov/catdir/enhancements/fy0622/2005012786-b.html.; Related URL: Publisher description http: //www.loc.gov/catdir/enhancements/fy0622/2005012786-d.html.
• Holding library: 国立国会図書館
• Call No.: DH3-B33
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000008409355; http://id.ndl.go.jp/bib/000008409355
• LC Control Number: 2005012786; https://lccn.loc.gov/2005012786
• OCLC No.: 60393060; https://www.worldcat.org/oclc/60393060
• Cataloging Rule: Anglo-American Cataloging Rules
• Bibliographic Record Category (NDL): 211

• Contents: Content : the missing ingredientPart 1. E-CommerceCrutchfield : a friend in the electronics business...