図書

Advertising on trial : consumer activism and corporate public relations in the 1930s / Inger L. Stole. (The history of communication)

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Advertising on trial : consumer activism and corporate public relations in the 1930s / Inger L. Stole.

(The history of communication)

Call No. (NDL)
DH428-B22
Bibliographic ID of National Diet Library
000008585871
Material type
図書
Author
Stole, Inger L.
Publisher
University of Illinois Press
Publication date
c2006.
Material Format
Paper
Capacity, size, etc.
xviii, 290 p. : ill. ; 23 cm.
NDC
-
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Notes on use

Note (General):

Related URL: Table of contents http: //www.loc.gov/catdir/toc/ecip0514/2005017226.html.

Detailed bibliographic record

Contents:

Rise of a corporate cultureAdvertising challengedDrive for federal advertising regulation, 1933-1935...

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Bibliographic Record

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Paper

Material Type
図書
ISBN
9780252030598 (cloth : alk. paper)
0252030591 (cloth : alk. paper)
9780252072994 (paper : alk. paper)
0252072995 (paper : alk. paper)
Author Heading
Publication, Distribution, etc.
Publication Date
c2006.
Publication Date (W3CDTF)
2006
Extent
xviii, 290 p. : ill. ; 23 cm.
Alternative Title
Consumer activism and corporate public relations in the 1930s