図書

Boom : marketing to the ultimate power consumer--the baby boomer woman / Mary Brown and Carol Orsborn ; foreword by Paco Underhill.

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Boom : marketing to the ultimate power consumer--the baby boomer woman / Mary Brown and Carol Orsborn ; foreword by Paco Underhill.

Call No. (NDL)
DH413-B16
Bibliographic ID of National Diet Library
000008821830
Material type
図書
Author
Brown, Mary, 1959-ほか
Publisher
American Management Association
Publication date
c2006.
Material Format
Paper
Capacity, size, etc.
xviii, 238 p. : ill. ; 24 cm.
NDC
-
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Notes on use

Note (General):

Related URL: Table of contents http: //www.loc.gov/catdir/toc/ecip0611/2006010294.html.

Detailed bibliographic record

Contents:

Introduction: She's the emerging power consumerShe's the sweet spot: the new demographic of choice. On marketing to technology optimists / Rose RoddOn...

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Bibliographic Record

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Paper

Material Type
図書
ISBN
0814473903
9780814473900
Publication, Distribution, etc.
Publication Date
c2006.
Publication Date (W3CDTF)
2006
Extent
xviii, 238 p. : ill. ; 24 cm.
Place of Publication (Country Code)
US
Text Language Code
eng