The marketing mavens / Noel Capon.

• Material Type: 図書
• ISBN: 9780307354099
• Title: The marketing mavens / Noel Capon.
• Edition: 1st ed.
• Author Heading: Capon, Noel.
• Publication, Distribution, etc.: New York : Crown Business
• Publication Date: c2007.
• Publication Date (W3CDTF): 2007
• Extent: x, 307 p. ; 25 cm.
• Place of Publication (Country Code): US
• Text Language Code: eng
• Subject Heading: Relationship marketing.; Customer relations.; Marketing -- Management.; Relatiemarketing.; Klantenbinding.; Bedrijfsbeleid.; Deskundigen.
• LCC: HF5415.55
• DDC: 658.8
• NDLC: DH441
• Note (General): Related URL: Table of contents only http: //www.loc.gov/catdir/toc/ecip076/2006101945.html.; Related URL: Contributor biographical information http: //www.loc.gov/catdir/enhancements/fy0735/2006101945-b.html.; Related URL: Publisher description http: //www.loc.gov/catdir/enhancements/fy0735/2006101945-d.html.; Related URL: Sample text http: //www.loc.gov/catdir/enhancements/fy0804/2006101945-s.html.
• Note (Bibliography): Includes bibliographical references (p. [289]-293) and index.
• Holding library: 国立国会図書館
• Call No.: DH441-B15
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000009480129; http://id.ndl.go.jp/bib/000009480129
• LC Control Number: 2006101945; https://lccn.loc.gov/2006101945
• OCLC No.: 77116917; https://www.worldcat.org/oclc/77116917
• Cataloging Rule: Anglo-American Cataloging Rules
• Bibliographic Record Category (NDL): 211

• Contents: Introduction : Why marketing maven spell marketing with a capital M1. The new market model2. Execution in marketing...