CMクリエイティブ論 : テレビCMはどこへいくのか

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Material Type: 図書
ISBN: 978-4-7763-0038-0
Title: CMクリエイティブ論 : テレビCMはどこへいくのか
Title Transcription: CM クリエイティブロン : テレビ CM ワドコエイクノカ
Author/Editor: 伊藤孝一著
Author Heading: 伊藤, 孝一, メディア表現研究イトウ, コウイチ, メディアヒョウゲンケンキュウ ( 01145299 )Authorities
Publication, Distribution, etc.: 東京 : 風塵社
Publication Date: 2008.5
Publication Date (W3CDTF): 2008
Extent: 207p
Size: 20cm
Alternative Title: The theory of TV commercial creativity
Place of Publication (Country Code): JP
Text Language Code: jpn
Subject Heading: テレビ広告テレビコウコク ( 00572893 )Authorities
NDC 9th ed.: 674.6 : Advertising. Propaganda. Public relations
NDLC: DH435
Target Audience: 一般
Note (Bibliography): 文献あり
Price: 2400円
Holding library: 国立国会図書館
Call No.: DH435-J45
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 000009803752
http://id.ndl.go.jp/bib/000009803752
National Bibliography No. (JPNO): 21511500
Cataloging Rule: Nippon Cataloguing Rules 1987 Revised Edition
Bibliographic Record Category (NDL): 111