Wonder woman : marketing secrets for the trillion-dollar customer / Iain Ellwood with Sheila Shekar.

• Material Type: 図書
• ISBN: 9780230201606; 0230201601
• Title: Wonder woman : marketing secrets for the trillion-dollar customer / Iain Ellwood with Sheila Shekar.
• Author Heading: Ellwood, Iain.; Shekar, Sheila.
• Publication, Distribution, etc.: Basingstoke [England] : Palgrave Macmillan; New York : Palgrave Macmillan
• Publication Date: 2008.
• Publication Date (W3CDTF): 2008
• Extent: xv, 240 p. : ill. ; 25 cm.
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Subject Heading: Women consumers.; Target marketing.; Market segmentation.
• LCC: HF5415.332.W66
• DDC: 658.8
• NDLC: DH411
• Note (General): Related URL: Contributor biographical information http: //www.loc.gov/catdir/enhancements/fy0902/2008021226-b.html.; Related URL: Publisher description http: //www.loc.gov/catdir/enhancements/fy0902/2008021226-d.html.; Related URL: Table of contents only http: //www.loc.gov/catdir/enhancements/fy0902/2008021226-t.html.
• Note (Bibliography): Includes bibliographical references (p. 227-235) and index.
• Holding library: 国立国会図書館
• Call No.: DH411-B77
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000010441225; http://id.ndl.go.jp/bib/000010441225
• LC Control Number: 2008021226; https://lccn.loc.gov/2008021226
• OCLC No.: 192027185; https://www.worldcat.org/oclc/192027185
• Cataloging Rule: Anglo-American Cataloging Rules
• Bibliographic Record Category (NDL): 211

• Contents: Introduction: marketing to women makes business senseThe female brainWomen's primary characteristics...