図書

Ad women : how they impact what we need, want, and buy / Juliann Sivulka.

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Ad women : how they impact what we need, want, and buy / Juliann Sivulka.

Call No. (NDL)
DH428-B48
Bibliographic ID of National Diet Library
000010592511
Material type
図書
Author
Sivulka, Juliann.
Publisher
Prometheus Books
Publication date
2009.
Material Format
Paper
Capacity, size, etc.
415 p. : ill. ; 24 cm.
NDC
-
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Notes on use

Note (General):

Related URL: Table of contents only http: //www.loc.gov/catdir/toc/fy0906/2008032726.html.

Detailed bibliographic record

Contents:

Introduction: Women, the body and soul of advertisingCustomers become consumers : the evolution of marketing, advertising, and American consumer cultu...

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Bibliographic Record

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Paper

Material Type
図書
ISBN
9781591026723 (hardcover)
Author Heading
Publication, Distribution, etc.
Publication Date
2009.
Publication Date (W3CDTF)
2009
Extent
415 p. : ill. ; 24 cm.
Place of Publication (Country Code)
US
Text Language Code
eng