Hidden in plain sight : how to find and execute your company's next big growth strategy / Erich Joachimsthaler.

• Material Type: 図書
• ISBN: 9781422101650 (hardcover : alk. paper); 1422101657
• Title: Hidden in plain sight : how to find and execute your company's next big growth strategy / Erich Joachimsthaler.
• Author Heading: Joachimsthaler, Erich, 1956- ( 00823367 )Authorities
• Publication, Distribution, etc.: Boston, Mass. : Harvard Business School Press
• Publication Date: c2007.
• Publication Date (W3CDTF): 2007
• Extent: xiii, 253 p. : ill. ; 25 cm.
• Place of Publication (Country Code): US
• Text Language Code: eng
• Subject Heading: New products.; Consumers' preferences.; Consumers -- Research.; Productontwikkeling.; Consumentenonderzoek.
• LCC: HF5415.153
• DDC: 658.4/06
• NDLC: DH415
• Note (General): Related URL: Table of contents only http: //www.loc.gov/catdir/toc/ecip0711/2007006551.html.
• Note (Bibliography): Includes bibliographical references (p. 225-234) and index.
• Holding library: 国立国会図書館
• Call No.: DH415-B7
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000010646061; http://id.ndl.go.jp/bib/000010646061
• LC Control Number: 2007006551; https://lccn.loc.gov/2007006551
• OCLC No.: 82672174; https://www.worldcat.org/oclc/82672174
• Cataloging Rule: Anglo-American Cataloging Rules
• Bibliographic Record Category (NDL): 211

• Contents: Looking from the outside inCapturing the ecosystem of demandCreating the demand landscape--Reframing the opportunity space...