Marketing strategy / edited by John W. Cadogan.

• Material Type: 図書
• ISBN (set): 9781848601178 (set)
• Title: Marketing strategy / edited by John W. Cadogan.
• Series Title: SAGE library in marketing
• Title Heading: SAGE library of marketing.
• Author Heading: Cadogan, John W. (John William) , 1968-
• Publication, Distribution, etc.: London : SAGE
• Publication Date: 2009.
• Publication Date (W3CDTF): 2009
• Extent: 6 v. : ill. ; 25 cm.
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Subject Heading: Marketing -- Management.; Marketing -- Planning.; Strategic planning.
• LCC: HF5415.13
• DDC: 658.8/02
• NDLC: DH411
• Note (Bibliography): Includes bibliographical references.
• Holding library: 国立国会図書館
• Call No.: DH411-B86
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000010685857; http://id.ndl.go.jp/bib/000010685857
• LC Control Number: 2008935275; https://lccn.loc.gov/2008935275
• OCLC No.: 262887553; https://www.worldcat.org/oclc/262887553
• Cataloging Rule: Anglo-American Cataloging Rules
• Bibliographic Record Category (NDL): 211

• Contents: v. 1. Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thoughtv. 2. Marketing strategy process...