Marketing competences and strategic flexibility in China / Yonggui Wang and Richard Li-Hua.

• Material Type: 図書
• ISBN: 9780230013506 (cloth); 0230013503 (cloth)
• Title: Marketing competences and strategic flexibility in China / Yonggui Wang and Richard Li-Hua.
• Author Heading: Wang, Yonggui.; Li-Hua, Richard, 1958-
• Publication, Distribution, etc.: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan
• Publication Date: 2007.
• Publication Date (W3CDTF): 2007
• Extent: xvi, 261 p. : ill. ; 22 cm.
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Subject Heading: Industrial management -- China.; Corporate culture -- China.; China -- Commerce.
• LCC: HD70.C6
• DDC: 658.4/0120951
• NDLC: DH211
• Note (General): Related URL: Contributor biographical information http: //www.loc.gov/catdir/enhancements/fy0703/2006049105-b.html.; Related URL: Publisher description http: //www.loc.gov/catdir/enhancements/fy0703/2006049105-d.html.; Related URL: Table of contents only http: //www.loc.gov/catdir/enhancements/fy0703/2006049105-t.html.
• Note (Bibliography): Includes bibliographical references (p. 222-246) and indexes.
• Holding library: 国立国会図書館
• Call No.: DH211-B277
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000010699888; http://id.ndl.go.jp/bib/000010699888
• LC Control Number: 2006049105; https://lccn.loc.gov/2006049105
• OCLC No.: 70699014; https://www.worldcat.org/oclc/70699014
• Cataloging Rule: Anglo-American Cataloging Rules
• Bibliographic Record Category (NDL): 211

• Contents: Philosophical notion and frameworkTurbulent Chinese business environmentConstructs and constituents of core competences...