The new rules of green marketing : strategies, tools, and inspiration for sustainable branding / Jacquelyn A. Ottman.

• Material Type: 図書
• ISBN: 9781906093440 (Greenleaf); 9781605098661 (Berrett-Koehler)
• Title: The new rules of green marketing : strategies, tools, and inspiration for sustainable branding / Jacquelyn A. Ottman.
• Author Heading: Ottman, Jacquelyn A.
• Publication, Distribution, etc.: Sheffield [England] : Greenleaf Publishing; San Francisco, Calif. : Berrett-Koehler
• Publication Date: c2011.
• Publication Date (W3CDTF): 2011
• Extent: xx, 252 p. : ill. ; 23 cm.
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Subject Heading: Green marketing.; Marketing.; Duurzaamheid (milieu)
• LCC: HF5413
• DDC: 658.8/02
• NDLC: DH411
• Note (Bibliography): Includes bibliographical references (p. 221-240) and index.
• Holding library: 国立国会図書館
• Call No.: DH411-B118
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000011179198; http://id.ndl.go.jp/bib/000011179198
• OCLC No.: 696032691; https://www.worldcat.org/oclc/696032691
• Cataloging Rule: Anglo-American Cataloging Rules
• Bibliographic Record Category (NDL): 211