International corporate brand management : evaluating standardized corporate branding across countries 1st ed. (Gabler research)

International corporate brand management : evaluating standardized corporate branding across countries

1st ed.

(Gabler research)

Call No. (NDL): DH411-B140
Bibliographic ID of National Diet Library: 000011232698

Material type: 図書

Author: Markus Meierer; with a preface by Bernhard Swoboda.

Publisher: Gabler

Publication date: 2011.

Material Format: Paper

Capacity, size, etc.: xx, 206 p. ; 21 cm.

NDC: -

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Notes on use

Other physical details：: ill.

Related materials as well as pre- and post-revision versions

Inhaltsverzeichnis

http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=021114044&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA：Inhaltsverzeichnis

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Paper

Material Type: 図書
ISBN: 9783834924605
3834924601
Title: International corporate brand management : evaluating standardized corporate branding across countries
Author/Editor: Markus Meierer; with a preface by Bernhard Swoboda.
Edition: 1st ed.
Series Title: Gabler research
Author Heading: Meierer, Markus, 1981-
Publication, Distribution, etc.: Wiesbaden : Gabler
Publication Date: 2011.
Publication Date (W3CDTF): 2011
Extent: xx, 206 p.
Other physical details: ill.
Size: 21 cm.
Place of Publication (Country Code): DE
Text Language Code: eng
Subject Heading: Multinationales Unternehmen
Markenpolitik
DDC: 658.827
NDLC: DH411
Target Audience: 一般
Holding library: 国立国会図書館
Call No.: DH411-B140
Related Material: Inhaltsverzeichnis
http://d-nb.info/1002409497/04
http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=021114044&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 000011232698
http://id.ndl.go.jp/bib/000011232698
OCLC No.: 680666105
https://www.worldcat.org/oclc/680666105
Bibliographic Record Category (NDL): 211