図書

The law of reputation and brands in the Asia Pacific (Cambridge intellectual property and information law)

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The law of reputation and brands in the Asia Pacific

(Cambridge intellectual property and information law)

Call No. (NDL)
X
Bibliographic ID of National Diet Library
023351016
Material type
図書
Author
edited by Andrew T. Kenyon, Ng-Loy Wee Loon and Megan Richardson.
Publisher
Cambridge University Press
Publication date
2012.
Material Format
Paper
Capacity, size, etc.
xvi, 279 pages ; 24 cm.
NDC
-
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illustrations

Detailed bibliographic record

Contents:

What is the value of a brand to a firm? / Don O'Sullivan, Kwanghui Lim, and Janice LuckThe social benefits and costs of trade marks and brands / Chris...

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Paper

Material Type
図書
ISBN
9781107017726 (hbk.)
1107017726 (hbk.)
Author/Editor
edited by Andrew T. Kenyon, Ng-Loy Wee Loon and Megan Richardson.
Publication Date
2012.
Publication Date (W3CDTF)
2012