Psychological foundations of marketing

Psychological foundations of marketing

Call No. (NDL): DH411-B167
Bibliographic ID of National Diet Library: 023547057

Material type: 図書

Author: Allan J. Kimmel.

Publisher: Routledge

Publication date: 2013.

Material Format: Paper

Capacity, size, etc.: xviii, 282 pages ; 25 cm

NDC: -

Notes on use

Other physical details：: illustrations

Detailed bibliographic record

Contents：: PrefacePsychology and marketing : a dynamic relationshipMotivation...

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Paper

Material Type: 図書
ISBN: 9780415620000 (hb)
9780415620017 (pb)
Title: Psychological foundations of marketing
Author/Editor: Allan J. Kimmel.
Author Heading: Kimmel, Allan J.
Publication, Distribution, etc.: London : Routledge
Publication Date: 2013.
Publication Date (W3CDTF): 2013
Extent: xviii, 282 pages
Other physical details: illustrations
Size: 25 cm
Place of Publication (Country Code): GB
Text Language Code: eng
Content Type: text
Media Type: unmediated
Carrier Type: volume
Subject Heading: Marketing--Psychological aspects.
LCC: HF5415
DDC: 658.8001/9
NDLC: DH411
Target Audience: 一般
Note (Bibliography): Includes bibliographical references and index.
Holding library: 国立国会図書館
Call No.: DH411-B167
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 023547057
http://id.ndl.go.jp/bib/023547057
LC Control Number: 2012017492
https://lccn.loc.gov/2012017492
Cataloging Rule: RDA
Bibliographic Record Category (NDL): 211