Tracing marketing knowledge transfers in multinational corporations -- evidence from Japan : a NVivo8-aided qualitative study

Call No. (NDL): DH411-B150
Bibliographic ID of National Diet Library: 024001045

Material type: 図書

Author: Jeannette Wilhelmy.

Publisher: Tectum Verlag

Publication date: c2012.

Material Format: Paper

Capacity, size, etc.: xviii, 456 p. ; 22 cm.

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Other physical details：: ill.

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Paper

Material Type: 図書
ISBN: 9783828829992
3828829996
Title: Tracing marketing knowledge transfers in multinational corporations -- evidence from Japan : a NVivo8-aided qualitative study
Author/Editor: Jeannette Wilhelmy.
Author Heading: Wilhelmy, Jeannette.
Publication, Distribution, etc.: Marburg : Tectum Verlag
Publication Date: c2012.
Publication Date (W3CDTF): 2012
Extent: xviii, 456 p.
Other physical details: ill.
Size: 22 cm.
Note (Dissertation): Zugl.: Marburg, Univ., Diss., 2012.
Place of Publication (Country Code): DE
Text Language Code: eng
Subject Heading: Multinationales Unternehmen
Marketing
Wissensmanagement
Know-how-Transfer
Japan
DDC: 658.4038
NDLC: DH411
Target Audience: 一般
Publisher No.: Best.-Nr.: 2999
Collection (particular): 日本関係外国語図書
Holding library: 国立国会図書館
Call No.: DH411-B150
Related Material: Inhaltsverzeichnis
http://d-nb.info/1024506533/04
Inhaltstext
http://deposit.d-nb.de/cgi-bin/dokserv?id=4090871&prov=M&dok_var=1&dok_ext=htm
http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=025273430&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltstext
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Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 024001045
http://id.ndl.go.jp/bib/024001045
OCLC No.: 809373696
https://www.worldcat.org/oclc/809373696
Bibliographic Record Category (NDL): 211