Praxishandbuch Bibliotheks- und Informationsmarketing

• Material Type: 図書
• ISBN: 9783110260427
• Title: Praxishandbuch Bibliotheks- und Informationsmarketing
• Author/Editor: herausgegeben von Ursula Georgy und Frauke Schade; Redaktion, Klaus Stelberg.
• Author Heading: Georgy, Ursula, 1958- ( 00513414 )Authorities; Schade, Frauke.; Stelberg, Klaus.
• Publication, Distribution, etc.: Berlin : De Gruyter Saur; Boston : De Gruyter Saur
• Publication Date: [2012]
• Publication Date (W3CDTF): 2012
• Extent: vii, 662 pages
• Other physical details: some colored illustrations
• Size: 25 cm
• Place of Publication (Country Code): DE
• Text Language Code: ger
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Libraries--Marketing.; Information services--Marketing.
• LCC: Z716.3
• DDC: 021.7
• NDLC: UL747
• Target Audience: 一般
• Note (Bibliography): Includes bibliographical references and index.
• Holding library: 国立国会図書館
• Call No.: UL747-B32
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 025040063; http://id.ndl.go.jp/bib/025040063
• LC Control Number: 2012027425; https://lccn.loc.gov/2012027425
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Contents: Marketing für Bibliotheken : Implikationen aus dem Non-Profit- undDienstleistungsmarketing / Ursula Georgy, Frauke SchadeStadt und Kommune : soziales ...