A social strategy : how we profit from social media

• Material Type: 図書
• ISBN: 9780691153391 (alk. paper); 0691153396 (alk. paper)
• Title: A social strategy : how we profit from social media
• Author/Editor: Mikołaj Jan Piskorski.
• Author Heading: Piskorski, Mikołaj Jan ( 001183405 )Authorities
• Publication, Distribution, etc.: Princeton : Princeton University Press (出版)
• Publication Date: [2014]
• Publication Date (W3CDTF): 2014
• Extent: xii, 275 pages
• Other physical details: illustrations
• Size: 24 cm
• Place of Publication (Country Code): US
• Text Language Code: eng
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Internet marketing.; Social media--Economic aspects.; Online social networks--Economic aspects.; Soziale Software.; Online-Marketing.; Soziales Netzwerk.; Marketingstrategie.; Marktforschung.
• LCC: HF5415.1265
• DDC: 658.8/72
• NDLC: DH411
• Target Audience: 一般
• Note (Bibliography): Includes bibliographical references (pages [259]-266) and index.
• Holding library: 国立国会図書館
• Call No.: DH411-B184
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 025896652; http://id.ndl.go.jp/bib/025896652
• LC Control Number: 2013035547; https://lccn.loc.gov/2013035547
• OCLC No.: 859061459; https://www.worldcat.org/oclc/859061459
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Contents: The arc of the bookSocial failures and social solutions"Meet" solutions : eHarmony and Okcupid...
• Summary, etc.: Drawing on his analysis of proprietary data from social media sites, Piskorski argues that the secret of successful ones is that they allow people to ...