現代消費者行動論第4版

現代消費者行動論 = Modern Consumer Behavior

第4版

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Material Type: 図書
ISBN: 978-4-7944-2456-3
Title: 現代消費者行動論
Title Transcription: ゲンダイショウヒシャコウドウロン
Author/Editor: 松江宏, 村松幸廣編著
Edition: 第4版
Author Heading: 松江, 宏, 1934- マツエ, ヒロシ, 1934- ( 00196779 )Authorities
村松, 幸広, 1949- ムラマツ, ユキヒロ, 1949- ( 00316978 )Authorities
Publication, Distribution, etc.: 東京 : 創成社
Publication Date: 2015.5
Publication Date (W3CDTF): 2015
Extent: 278p
Size: 21cm
Alternative Title: Modern Consumer Behavior
Place of Publication (Country Code): JP
Text Language Code: jpn
Subject Heading: 消費者行動ショウヒシャコウドウ ( 01214365 )Authorities
マーケティングマーケティング ( 00567413 )Authorities
NDC 9th ed.: 675 : Marketing
NDLC: DH411
Target Audience: 一般
Note (Bibliography): 索引あり
Price: 2600円
Holding library: 国立国会図書館
Call No.: DH411-L400
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 026376327
http://id.ndl.go.jp/bib/026376327
National Bibliography No. (JPNO): 22572925
TOHAN MARC No.: 33277514
Cataloging Rule: Nippon Cataloguing Rules 1987 Revised Edition
Bibliographic Record Category (NDL): 111