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Bibliographic Record
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- Material Type
- 博士論文
- Title Transcription
- ニホン ノ ショウヒシャ ワ ナゼ タフ ナノカ : ニホンテキ ゲンダイテキ トクセイ ト マーケティング タイオウ
- Author/Editor
- 三浦俊彦 著
- Author Heading
- 三浦, 俊彦, 1958- ミウラ, トシヒコ, 1958- ( 00199022 )Authorities
- Publication, Distribution, etc.
- Publication Date
- 2013
- Publication Date (W3CDTF)
- 2013
- Extent
- 1冊
- Alternative Title
- Are Japanese consumers tough consumers? : their cultural and modernistic attributes and marketing strategy