The escape industry : how iconic and innovative brands built the travel business

• Material Type: 図書
• ISBN: 9780749473501 (paperback alkaline paper); 0749473509 (paperback alkaline paper)
• Title: The escape industry : how iconic and innovative brands built the travel business
• Author/Editor: Mark Tungate.
• Author Heading: Tungate, Mark, 1967- ( 00992703 )Authorities
• Publication, Distribution, etc.: London : Kogan Page Limited (出版); New York, NY : Kogan Page Limited (出版)
• Publication Date: 2018.
• Publication Date (W3CDTF): 2018
• Extent: x, 231 pages
• Size: 24 cm
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Tourism.; Tourism--Marketing.
• LCC: G155.A1
• DDC: 338.4/791
• NDLC: DK261
• Target Audience: 一般
• Note (Bibliography): Includes bibliographical references and index.
• Holding library: 国立国会図書館
• Call No.: DK261-B253
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 026713429; http://id.ndl.go.jp/bib/026713429
• LC Control Number: 2017026098; https://lccn.loc.gov/2017026098
• OCLC No.: 967502414; https://www.worldcat.org/oclc/967502414
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Summary, etc.: "Travel as a concept is universally attractive and the opportunities for fun, engaging branding and marketing in this sector are arguably limitless. G...