BtoB事業のための成分ブランディング : 製品開発と組織購買への応用

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Material Type: 図書
ISBN: 978-4-502-19081-0
Title: BtoB事業のための成分ブランディング : 製品開発と組織購買への応用
Title Transcription: ビートゥービージギョウノタメノセイブンブランディング : セイヒンカイハツトソシキコウバイエノオウヨウ
Author/Editor: 余田拓郎著
Author Heading: 余田, 拓郎, 1960- ヨダ, タクロウ, 1960- ( 00810521 )Authorities
Publication, Distribution, etc.: [東京] : 中央経済社
東京 : 中央経済グループパブリッシング (発売)
Publication Date: 2016.7
Publication Date (W3CDTF): 2016
Extent: 205p
Size: 22cm
Place of Publication (Country Code): JP
Text Language Code: jpn
Subject Heading: ブランディングブランディング ( 00998580 )Authorities
BtoB ( 01108129 )Authorities
NDC 9th ed.: 675 : Marketing
NDLC: DH411
Target Audience: 一般
Note (Bibliography): 文献あり索引あり
Price: 2800円
Holding library: 国立国会図書館
Call No.: DH411-L571
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 027437036
http://id.ndl.go.jp/bib/027437036
National Bibliography No. (JPNO): 22769068
TOHAN MARC No.: 33464043
Cataloging Rule: Nippon Cataloguing Rules 1987 Revised Edition
Bibliographic Record Category (NDL): 111