Research handbook of marketing in emerging economies

• Material Type: 図書
• ISBN: 1784713163; 9781784713164
• ISBN (error code): 9781784713171
• Title: Research handbook of marketing in emerging economies
• Author/Editor: edited by Marin A. Marinov.
• Author Heading: Marinov, Marin, 1948-
• Publication, Distribution, etc.: Cheltenham, UK : Edward Elgar Publishing (出版); Northampton, MA, USA : Edward Elgar Publishing (出版)
• Publication Date: [2017]; 著作権日付 : ©2017
• Publication Date (W3CDTF): 2017
• Extent: xvi, 310 pages
• Other physical details: illustrations
• Size: 24 cm
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Marketing--Developing countries.
• LCC: HF5415.12.D44
• DDC: 658.8009172/4
• NDLC: DH413
• Target Audience: 一般
• Note (Bibliography): Includes bibliographical references and index.
• Holding library: 国立国会図書館
• Call No.: DH413-B91
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 027455365; http://id.ndl.go.jp/bib/027455365
• LC Control Number: 2016959913; https://lccn.loc.gov/2016959913
• OCLC No.: 964380199; https://www.worldcat.org/oclc/964380199
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Contents: Introduction: Marketing in emerging economies / Marin A. Marinov1 Data collection procedure equivalence in emerging economy market research / Pervez N...