Winning in service markets : success through people, technology and strategy

• Material Type: 図書
• ISBN: 9781944659042 (hardcover); 1944659048 (hardcover); 9781944659059 (pbk.); 1944659056 (pbk.)
• Title: Winning in service markets : success through people, technology and strategy
• Author/Editor: Jochen Wirtz.
• Author Heading: Wirtz, Jochen ( 01138869 )Authorities
• Publication, Distribution, etc.: Hackensack, NJ : WS Professional/World Scientific Publishing Co. inc. (出版)
• Publication Date: [2017]
• Publication Date (W3CDTF): 2017
• Extent: xvii, 684 pages
• Other physical details: illustrations (some color)
• Size: 23 cm
• Place of Publication (Country Code): US
• Text Language Code: eng
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Service industries--Marketing.; Branding (Marketing); Customer relations.
• LCC: HD9980.5
• DDC: 658
• NDLC: DH475
• Target Audience: 一般
• Note (Bibliography): Includes bibliographical references and index.
• Holding library: 国立国会図書館
• Call No.: DH475-B63
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 027455371; http://id.ndl.go.jp/bib/027455371
• LC Control Number: 2016007496; https://lccn.loc.gov/2016007496
• OCLC No.: 933438672; https://www.worldcat.org/oclc/933438672
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Contents: DedicationPrefaceIntroduction...