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図書

Innovation equity : assessing and managing the monetary value of new products and services

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Innovation equity : assessing and managing the monetary value of new products and services

Call No. (NDL)
DA83-B82
Bibliographic ID of National Diet Library
027592678
Material type
図書
Author
Elie Ofek, Eitan Muller, and Barak Libai.
Publisher
The University of Chicago Press
Publication date
2016.
Material Format
Paper
Capacity, size, etc.
336 pages ; 24 cm
NDC
-
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Paper

Material Type
図書
ISBN
9780226618296 (cloth : alk. paper)
ISBN (error code)
9780226394145 (ebook)
Title
Innovation equity : assessing and managing the monetary value of new products and services
Author/Editor
Elie Ofek, Eitan Muller, and Barak Libai.
Author Heading
Ofek, Elie.
Muller, Eitan.
Libai, Barak.
Publication, Distribution, etc.
Chicago : The University of Chicago Press (出版)
London : The University of Chicago Press (出版)
Publication Date
2016.
Publication Date (W3CDTF)
2016
Extent
336 pages