Think ASEAN! : rethinking marketing toward ASEAN community 2015

Call No. (NDL): DH411-P14
Bibliographic ID of National Diet Library: 027664159

Material type: 図書

Author: Philip Kotler, Hermawan Kartajaya, Hooi Den Huan.

Publisher: McGraw-Hill

Publication date: [2007]

Material Format: Paper

Capacity, size, etc.: xiv, 192 pages ; 24 cm

NDC: -

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Other physical details：: illustrations

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Inhaltsverzeichnis Kostenfrei

Detailed bibliographic record

Contents：: Part 1. ASEAN from the top ; Digital technology in ASEAN ; Impact of globalization on ASEAN ; The future market of ASEAN ; Compete for ASEAN customers...

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Paper

Material Type: 図書
ISBN: 0071254056
9780071254052
Title: Think ASEAN! : rethinking marketing toward ASEAN community 2015
Author/Editor: Philip Kotler, Hermawan Kartajaya, Hooi Den Huan.
Author Heading: Kotler, Philip ( 00446205 )Authorities
Kartajaya, Hermawan, 1947- ( 01008572 )Authorities
Hooi, Den Huan ( 01117740 )Authorities
Publication, Distribution, etc.: Singapore : McGraw-Hill
Publication Date: [2007]
Publication Date (W3CDTF): 2007
Extent: xiv, 192 pages
Other physical details: illustrations
Size: 24 cm
Alternative Title: Rethinking marketing toward ASEAN community 2015
Place of Publication (Country Code): SG
Text Language Code: eng
Content Type: txt : text
Media Type: n : unmediated
Carrier Type: nc : volume
Subject Heading: Marketing--Southeast Asia.
Brand name products--Southeast Asia--Marketing.
Business enterprises--Southeast Asia.
Brand name products--Marketing.
Business enterprises.
Marketing.
Southeast Asia.
LCC: HF5415.12.A785
DDC: 658.800959
341.2473
NDLC: DH411
Target Audience: 一般
Note (Bibliography): Includes bibliographical references and index.
Holding library: 国立国会図書館
Call No.: DH411-P14
Related Material: Inhaltsverzeichnis Kostenfrei
http://www.gbv.de/dms/zbw/529357607.pdf
Related Material (URI): http://ILS-AP-P1/mm-info/CoverContent/98924c.pdf
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 027664159
http://id.ndl.go.jp/bib/027664159
OCLC No.: 78886339
https://www.worldcat.org/oclc/78886339
Cataloging Rule: RDA
Bibliographic Record Category (NDL): 211