Social media and mobile marketing strategy

• Material Type: 図書
• ISBN: 9780190215071 (pbk.); 0190215070 (pbk.)
• Title: Social media and mobile marketing strategy
• Author/Editor: Randi Priluck.
• Author Heading: Priluck, Randi.
• Publication, Distribution, etc.: Oxford : Oxford University Press (出版); New York : Oxford University Press (出版)
• Publication Date: [2017]
• Publication Date (W3CDTF): 2017
• Extent: xvi, 480 pages
• Other physical details: illustrations
• Size: 24 cm
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Internet marketing.; Mobile commerce.; Social media.; Marketing--Management.; Online-Marketing; Kundenanalyse; Marketingstrategie; Social Media
• LCC: HF5415.1265
• DDC: 658.8/72
• NDLC: DH411
• Target Audience: 一般
• Note (Bibliography): Includes bibliographical references and index.
• Holding library: 国立国会図書館
• Call No.: DH411-B213
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 027695828; http://id.ndl.go.jp/bib/027695828
• LC Control Number: 2016014658; https://lccn.loc.gov/2016014658
• OCLC No.: 950082366; https://www.worldcat.org/oclc/950082366
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Summary, etc.: Social Media and Mobile Marketing Strategy is the first digital media marketing textbook to combine social media and mobile technology with digital ma...