図書

The language of global success : how a common tongue transforms multinational organizations

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The language of global success : how a common tongue transforms multinational organizations

Call No. (NDL)
DH111-B309
Bibliographic ID of National Diet Library
028384418
Material type
図書
Author
Tsedal Neeley.
Publisher
Princeton University Press
Publication date
[2017]
Material Format
Paper
Capacity, size, etc.
vii, 188 pages ; 24 cm
NDC
-
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Detailed bibliographic record

Contents：

IntroductionThe lingua franca mandate : "Englishnization"Leading the lingua franca mandate...

Summary, etc.：

"Examining the strategic use of language by one international corporation, The Language of Global Success uncovers how all organizations might integra...

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Bibliographic Record

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Paper

Material Type
図書
ISBN
9780691175379 (hardback)
0691175373 (hardback)
Title
The language of global success : how a common tongue transforms multinational organizations
Author/Editor
Tsedal Neeley.
Author Heading
Neeley, Tsedal ( 001300628 )Authorities
Publication, Distribution, etc.
Princeton : Princeton University Press (出版)
Publication Date
[2017]
著作権日付 : ©2017
Publication Date (W3CDTF)
2017
Extent
vii, 188 pages
Size
24 cm