Plunkett's advertising & branding industry almanac 2018 : the only comprehensive guide to advertising companies & trends

• Material Type: 図書
• ISBN: 9781628314632 print; 9781628317763 electronic
• Title: Plunkett's advertising & branding industry almanac 2018 : the only comprehensive guide to advertising companies & trends
• Author/Editor: editor and publisher, Jack W. Plunkett.
• Author Heading: Plunkett, Jack W.; Plunkett Research, Ltd.
• Publication, Distribution, etc.: Houston, Texas : Plunkett Research, Ltd. (出版)
• Publication Date: 2018.
• Publication Date (W3CDTF): 2018
• Extent: 468 pages
• Size: 28 cm
• Alternative Title: Plunkett's advertising and branding industry almanac 2018; Advertising & branding industry almanac 2018; Advertising and branding industry almanac 2018
• Place of Publication (Country Code): US
• Text Language Code: eng
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Advertising--Directories.; Advertising--Statistics.; Marketing--Directories.; Marketing--Statistics.
• LCC: HF5804
• DDC: 659.1025
• NDLC: D4; DH428
• Target Audience: 一般
• Note (General): Includes glossary and indexes.
• Holding library: 国立国会図書館
• Call No.: D4-B197
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 028693084; http://id.ndl.go.jp/bib/028693084
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Contents: 1. Major trends affecting the advertising & branding industry2. Advertising & branding industry statistics3. Important advertising & branding industry...
• Summary, etc.: The data and areas of interest covered are intentionally broad, ranging from branding trends to emerging technologies, to an in-depth look at the majo...