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図書

Consumer engineering, 1920s-1970s : marketing between expert planning and consumer responsiveness (Worlds of consumption)

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Consumer engineering, 1920s-1970s : marketing between expert planning and consumer responsiveness

(Worlds of consumption)

Call No. (NDL)
DH413-B104
Bibliographic ID of National Diet Library
029737481
Material type
図書
Author
Jan Logemann, Gary Cross, Ingo Köhler, editors.
Publisher
Palgrave Macmillan
Publication date
[2019]
Material Format
Paper
Capacity, size, etc.
xi, 296 pages ; 24 cm.
NDC
-
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illustrations (black and white, and colour)

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Paper

Material Type
図書
ISBN
9783030145637 hardcover
3030145638 hardcover
ISBN (error code)
9783030145644 electronic book
Title
Consumer engineering, 1920s-1970s : marketing between expert planning and consumer responsiveness
Author/Editor
Jan Logemann, Gary Cross, Ingo Köhler, editors.
Series Title
Worlds of consumption
Title Heading
Worlds of consumption.
Author Heading
Logemann, Jan L.
Cross, Gary S.
Köhler, Ingo, 1971-
Publication, Distribution, etc.
Cham, Switzerland : Palgrave Macmillan (出版)
Publication Date
[2019]