The future of service post-COVID-19 pandemic. Volume 2, Transformation of services marketing

• Material Type: 図書
• ISBN: 9789813341333; 9813341335; 9789813341340 (electronic bk.); 9813341343 (electronic bk.)
• Title: The future of service post-COVID-19 pandemic.
• Volume: Volume 2
• Part Title: Transformation of services marketing
• Author/Editor: Jungwoo Lee, Spring H. Han, editors
• Series Title: ICT and evolution of work
• Title Heading: ICT and evolution of work
• Author Heading: Lee, Jungwoo; Han, Spring H.
• Publication, Distribution, etc.: Singapore : Springer (出版)
• Publication Date: [2021]
• Publication Date (W3CDTF): 2021
• Extent: viii, 264 pages
• Size: 25 cm
• Alternative Title: Transformation of services marketing
• Place of Publication (Country Code): SG
• Text Language Code: eng
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Service industries--Management; Marketing; Marketing.; Service industries--Management.
• LCC: HD9980.5
• DDC: 658
• NDLC: DH475
• Target Audience: 一般
• Holding library: 国立国会図書館
• Call No.: DH475-D9
• Related Material (DOI): 10.1007/978-981-33-4134-0
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 031248392; http://id.ndl.go.jp/bib/031248392
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Contents: Service and Marketing Post PandemicManaging Organizational Culture and shaping Human Resources Priorities during COVID 19Maladaptive Consumer Behavior...
• Summary, etc.: This book adds to the discussion from Volume 1 by providing insights and stimulating new thinking about the changing nature of services and marketing,...