図書

New consumer behavior theories from Japan (Advances in Japanese business and economics ; volume 27)

Icons representing 図書

New consumer behavior theories from Japan

(Advances in Japanese business and economics ; volume 27)

Call No. (NDL)
DH413-D6
Bibliographic ID of National Diet Library
031261466
Material type
図書
Author
Akira Shimizu
Publisher
Springer
Publication date
[2021]
Material Format
Paper
Capacity, size, etc.
xi, 212 pages ; 25 cm
NDC
-
View All

Notes on use

Note (General)：

Includes index

Detailed bibliographic record

Contents：

Japanese consumers and media usageEvolution of the comprehensive decision-making process: Emergence of outspoken consumersMeasuring the impact of a bl...

Summary, etc.：

This book focuses on a new type of inclusive consumer decision-making process model (CDM) related to new leading-edge consumers. There have been two m...

Search by Bookstore

Search by Bookstore

Holdings of Libraries in Japan

This page shows libraries in Japan other than the National Diet Library that hold the material.

List of Cooperating Institutions and Databases

Please contact your local library for information on how to use materials or whether it is possible to request materials from the holding libraries.

Kanto

Search by Bookstore

Bibliographic Record

You can check the details of this material, its authority (keywords that refer to materials on the same subject, author's name, etc.), etc.

Paper

Material Type
図書
ISBN
9789811611261
9811611262
ISSN (series)
2197-8859
Title
New consumer behavior theories from Japan
Author/Editor
Akira Shimizu
Series Title
Advances in Japanese business and economics ; volume 27
Title Heading
Advances in Japanese business and economics ; 27. 2197-8859
Author Heading
清水, 聰, 1963- シミズ, アキラ, 1963- ( 00727394 )Authorities
Publication, Distribution, etc.
Singapore : Springer (出版)
Publication Date
[2021]
著作権日付 : ©2021