The marketisation of higher education : concepts, cases, and criticisms

• Material Type: 図書
• ISBN: 3030674401 (hardcover); 9783030674403 (hardcover)
• ISBN (error code): 9783030674410 (electronic book)
• Title: The marketisation of higher education : concepts, cases, and criticisms
• Author/Editor: John D. Branch, Bryan Christiansen, editors
• Series Title: Marketing and communication in higher education
• Author Heading: Branch, John, 1967-; Christiansen, Bryan, 1960-
• Publication, Distribution, etc.: Cham, Switzerland : Palgrave Macmillan (出版)
• Publication Date: [2021]
• Publication Date (W3CDTF): 2021
• Extent: xiv, 466 pages
• Other physical details: illustrations
• Size: 22 cm
• Place of Publication (Country Code): CH
• Text Language Code: eng
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Education, Higher--Great Britain--Marketing; College students as consumers--Great Britain; College students as consumers.; Education, Higher--Marketing.; Great Britain.
• LCC: LB2342.82
• DDC: 378.1/01
• NDLC: FD31
• Target Audience: 一般
• Note (Bibliography): Includes bibliographical references and index
• Holding library: 国立国会図書館
• Call No.: FD31-D9
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 031386923; http://id.ndl.go.jp/bib/031386923
• OCLC No.: 1227086564; https://www.worldcat.org/oclc/1227086564
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211