Tourism marketing in Western Europe

• Material Type: 図書
• ISBN: 1789248752 (hardcover); 9781789248753 (hardcover)
• Title: Tourism marketing in Western Europe
• Author/Editor: edited by Nikolaos Boukas and Dimitrios Stylidis
• Series Title: CABI regional tourism series
• Title Heading: CABI regional tourism series
• Author Heading: Boukas, Nikolaos; Stylidis, Dimitrios
• Publication, Distribution, etc.: Wallingford, Oxfordshire : CABI (出版)
• Publication Date: [2022]; 著作権日付 : ©2022
• Publication Date (W3CDTF): 2022
• Extent: xii, 237 pages
• Other physical details: color illustrations, color maps
• Size: 26 cm
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Content Type: text; still image; cartographic image
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Tourism--Europe, Western--Marketing; Tourism--Europe, Western; Tourism.; Tourism--Marketing.; Western Europe.
• LCC: G155.E85
• DDC: 338.4/791094
• NDLC: DK261
• Target Audience: 一般
• Note (Bibliography): Includes bibliographical references and index
• Holding library: 国立国会図書館
• Call No.: DK261-D72
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 031716602; http://id.ndl.go.jp/bib/031716602
• OCLC No.: 1255597299; https://www.worldcat.org/oclc/1255597299
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Summary, etc.: "This book looks at contemporary marketing tools utilised by various Western-European countries. It presents case studies on how tourism marketing in ...