Political marketing and the election of 2020

• Material Type: 図書
• ISBN: 9781032434711 hbk; 9781032434735 pbk
• Title: Political marketing and the election of 2020
• Author/Editor: edited by Jody C Baumgartner and Bruce I. Newman
• Author Heading: Baumgartner, Jody C., 1958-; Newman, Bruce I.
• Publication, Distribution, etc.: Abingdon, Oxon : Routledge (出版)
• Publication Date: 2023
• Publication Date (W3CDTF): 2023
• Extent: vii, 93 pages
• Size: 26 cm
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: United States. Congress--Elections, 2020; United States. Congress; Marketing--Political aspects--United States; Communication in politics--United States; Internet in political campaigns--United States; Internet--Political aspects--United States; Marketing--Aspect politique--États-Unis; Communication politique--États-Unis; Internet dans les campagnes électorales--États-Unis; Internet--Aspect politique--États-Unis; POLITICAL SCIENCE / General; Communication in politics; Elections; Internet in political campaigns; Internet--Political aspects; United States
• LCC: JK2281
• DDC: 324.70973
• NDLC: AU-251; A257
• Target Audience: 一般
• Holding library: 国立国会図書館
• Call No.: AU-251-D81
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 032718176; http://id.ndl.go.jp/bib/032718176
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Summary, etc.: This book examines the 2020 campaign and election in the United States of America from the perspective of political marketing, always intrinsic to dem...