Sport, advertising and global promotional culture : identities, commodities, spaces and spectacles

• Material Type: 図書
• ISBN: 9780367752194 (hbk); 0367752190; 9781032540436 (pbk); 1032540435
• ISBN (error code): 9781315673929 (ebk); 9781317377610 ePub ebook; 9781317377627 PDF ebook
• Title: Sport, advertising and global promotional culture : identities, commodities, spaces and spectacles
• Author/Editor: edited by Steven J. Jackson and David L. Andrews
• Series Title: Routledge research in sport, culture and society
• Author Heading: Jackson, Steven J., 1958-; Andrews, David L., 1962-
• Publication, Distribution, etc.: Abingdon, Oxon : Routledge (出版); New York, NY : Routledge (出版)
• Publication Date: 2025
• Publication Date (W3CDTF): 2025
• Extent: xx, 333 pages
• Other physical details: illustrations (black and white)
• Size: 24 cm
• Alternative Title: Identities, commodities, spaces and spectacles
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Content Type: text
• Media Type: unmediated
• Carrier Type: volume
• Subject Heading: Sports--Sociological aspects; Sports in popular culture; Advertising--Social aspects; Branding (Marketing); Sports--Aspect sociologique; Sports dans la culture populaire; Publicité--Aspect social; Stratégie de marque; branding.
• LCC: GV706.5
• DDC: 306.3
• NDLC: FS11
• Target Audience: 一般
• Note (Bibliography): Includes bibliographical references and index
• Holding library: 国立国会図書館
• Call No.: FS11-D21
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 033955824; http://id.ndl.go.jp/bib/033955824
• LC Control Number: 2024041314; https://lccn.loc.gov/2024041314
• OCLC No.: 1485121801; https://www.worldcat.org/oclc/1485121801
• Cataloging Rule: RDA
• Bibliographic Record Category (NDL): 211

• Contents: Part 1. Signs, economies and spacesPart 2. Identities, commodities and advertisingPart 3. Gendered/sexed subjectivities and advertising...
• Summary, etc.: "This book explores the intersection of contemporary sport, advertising, promotional culture and wider society. Arguing that advertising and promotion...