Customer relationship marketing : get to know your customers and win their loyalty 2nd ed

Customer relationship marketing : get to know your customers and win their loyalty

2nd ed

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Material Type: 図書
ISBN: 0749427000
Title: Customer relationship marketing : get to know your customers and win their loyalty
Author/Editor: Merlin Stone, Neil Woodcock and Liz Machtynger
Edition: 2nd ed
Author Heading: Stone, Merlin
https://ci.nii.ac.jp/author/DA0391858X
Woodcock, Neil
https://ci.nii.ac.jp/author/DA10074309
Machtynger, Liz
Publication, Distribution, etc.: K. Page in association with Marketing Magazine
Publication Date: 2000
Publication Date (W3CDTF): 2000
Size: 24 cm
Place of Publication (Country Code): uk
Text Language Code: en
Subject Heading: Marketing
Customer relations
Target Audience: 一般
Note (General): Previous ed.: 1995
Includes index
Related Material: Marketing in action series
https://cir.nii.ac.jp/crid/1130282273203738368
Related Material (URI): https://ci.nii.ac.jp/ncid/BA46514575#entity
Periodical Title: Marketing in action series
https://cir.nii.ac.jp/crid/1130282273203738368
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA46514575 : BA46514575