Essentials of marketing 7e

Essentials of marketing

7e

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Note (General)：: Includes bibliographical references (p. 612-624) and indexes

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Material Type: 図書
ISBN: 9780538478342
Title: Essentials of marketing
Author/Editor: Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel
Edition: 7e
Author Heading: Lamb, Charles W.
https://ci.nii.ac.jp/author/DA00887876
Hair, Joseph F.
https://ci.nii.ac.jp/author/DA0218676X
McDaniel, Carl D.
https://ci.nii.ac.jp/author/DA01867943
Publication, Distribution, etc.: South-Western Cengage Learning
Publication Date: c2012
Publication Date (W3CDTF): 2012
Size: 28 cm
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Marketing
Marketing -- Management
LCC: HF5415
Target Audience: 一般
Note (General): Includes bibliographical references (p. 612-624) and indexes
Related Material (URI): https://ci.nii.ac.jp/ncid/BB09114644#entity
https://lccn.loc.gov/2010935812
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BB09114644 : BB09114644
LC Control Number: 2010935812
https://lccn.loc.gov/2010935812