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The Wiley marketing series

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The Wiley marketing series

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図書
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John Wiley
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Paper
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Related materials as well as pre- and post-revision versions

Marketing in a changing environmentLeave the NDL website. Basic retailing : text and casesLeave the NDL website. Marketing problems : situations for analysisLeave the NDL website. Price policies and practices : a source book in readingsLeave the NDL website. Salesmanship : the personal force in marketingLeave the NDL website. World marketing : a multinational approachLeave the NDL website. Marketing and social issues : an action readerLeave the NDL website. Applications of the sciences in marketing managementLeave the NDL website. Consumer behavior and the behavioral sciences : theories and applicationsLeave the NDL website. Sales managementLeave the NDL website. Marketing logistics : perspectives and viewpointsLeave the NDL website. The environment of marketing management : selections from the literatureLeave the NDL website. Corporate marketing planningLeave the NDL website. Marketing ManagementLeave the NDL website. International marketing : a comparative systems approachLeave the NDL website. Marketing research : information systems and decision makingLeave the NDL website. Marketing management : a systems perspectiveLeave the NDL website. Introduction to marketing : an administrative approachLeave the NDL website. Marketing communications : a behavioral approach to men, messages, and mediaLeave the NDL website. Marketing communications : decision-making as a process of interaction between buyer and sellerLeave the NDL website. Psychological experiments in consumer behaviorLeave the NDL website. Marketing in a changing environmentLeave the NDL website. The marketing channel : a conceptual viewpointLeave the NDL website. Macro marketing : a social perspectiveLeave the NDL website. The theory of buyer behaviorLeave the NDL website. Personal selling : behavioral science readings and casesLeave the NDL website. On knowing the consumerLeave the NDL website. Consumer behavior in theory and in actionLeave the NDL website. Retailing : concepts and decisionsLeave the NDL website. The Environment of marketing behavior : selections from the literatureLeave the NDL website. The environment of marketing behaviour : selections from the literatureLeave the NDL website. Managing the marketing function : concepts, analysis, and applicationLeave the NDL website. Marketing fundamentals : text and casesLeave the NDL website. Management perspectives in retailingLeave the NDL website. Management perspectives in retailingLeave the NDL website. An introduction to consumer behaviorLeave the NDL website. The Environment of marketing behavior : selections from the literatureLeave the NDL website. Consumer behavior and the behavioral sciences : theories and applicationsLeave the NDL website. Science in marketingLeave the NDL website.

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Material Type
図書
Publication, Distribution, etc.
Place of Publication (Country Code)
us
Target Audience
一般
Related Material
Marketing in a changing environment
Basic retailing : text and cases
Marketing problems : situations for analysis
Price policies and practices : a source book in readings
Salesmanship : the personal force in marketing
World marketing : a multinational approach
Marketing and social issues : an action reader
Applications of the sciences in marketing management
Consumer behavior and the behavioral sciences : theories and applications
Sales management
Marketing logistics : perspectives and viewpoints
The environment of marketing management : selections from the literature
Corporate marketing planning
Marketing Management
International marketing : a comparative systems approach
Marketing research : information systems and decision making
Marketing management : a systems perspective
Introduction to marketing : an administrative approach
Marketing communications : a behavioral approach to men, messages, and media
Marketing communications : decision-making as a process of interaction between buyer and seller
Psychological experiments in consumer behavior
Marketing in a changing environment
The marketing channel : a conceptual viewpoint
Macro marketing : a social perspective
The theory of buyer behavior
Personal selling : behavioral science readings and cases
On knowing the consumer
Consumer behavior in theory and in action
Retailing : concepts and decisions
The Environment of marketing behavior : selections from the literature
The environment of marketing behaviour : selections from the literature
Managing the marketing function : concepts, analysis, and application
Marketing fundamentals : text and cases
Management perspectives in retailing
Management perspectives in retailing
An introduction to consumer behavior
The Environment of marketing behavior : selections from the literature
Consumer behavior and the behavioral sciences : theories and applications
Science in marketing
Data Provider (Database)
国立情報学研究所 : CiNii Research
Original Data Provider (Database)
CiNii Books
NCID
https://ci.nii.ac.jp/ncid/BA03765518 : BA03765518