図書

Handbook of market segmentation : strategic targeting for business and technology firms : soft 3rd ed

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Handbook of market segmentation : strategic targeting for business and technology firms : soft

3rd ed

Material type
図書
Author
Art Weinstein
Publisher
Haworth Press
Publication date
c2004
Material Format
Paper
Capacity, size, etc.
23 cm
NDC
-
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Notes on use

Note (General):

Rev. ed. of: Market segmentation. Rev. ed. c1994Includes bibliographical references p. (225-232) and index

Related materials as well as pre- and post-revision versions

Haworth series in segmented, targeted, and customized marketingLeave the NDL website.

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Paper

Material Type
図書
ISBN
0789021560
0789021579
Volume
: soft
Author/Editor
Art Weinstein
Edition
3rd ed
Publication, Distribution, etc.
Publication Date
c2004
Publication Date (W3CDTF)
2004