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Experiences in marketing management

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Experiences in marketing management

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図書
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National Industrial Conference Board
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Paper
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NDC
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Related materials as well as pre- and post-revision versions

Management, marketing and public policy : three keynote talksLeave the NDL website. The development of marketing objectives and plansLeave the NDL website. The first-line sales supervisor : a surveyLeave the NDL website. Computer support for marketing : a progress report : a surveyLeave the NDL website. The role and organization of marketing research : a surveyLeave the NDL website. Field sales managementLeave the NDL website. Sales forecasting practices : an appraisal : a surveyLeave the NDL website. Sources of corporate growth : a surveyLeave the NDL website. Research support for global marketing : a symposiumLeave the NDL website. Building a sound distributor organization : a symposiumLeave the NDL website. Training company salesmen : a surveyLeave the NDL website. Domestic licensing practices : a surveyLeave the NDL website. Advertising, sales promotion, and public relations -- organizational alternatives : a surveyLeave the NDL website. How to stimulate salesmen to better sellingLeave the NDL website. "If I were the client ..." : A symposiumLeave the NDL website. Building a sound distributor organizationLeave the NDL website. Allocating field sales resources : a symposiumLeave the NDL website. The product manager systemLeave the NDL website. Organization for new-product developmentLeave the NDL website. A philosophy of marketing for management : four keynote talks on marketingLeave the NDL website. The marketing executive looks ahead : a surveyLeave the NDL website. Market testing consumer products : a symposiumLeave the NDL website. Formulating the company's marketing policies : a surveyLeave the NDL website. Emerging trends in marketing : a symposiumLeave the NDL website. Motivating the older salesman : a symposiumLeave the NDL website. Incentives for salesmen : a symposiumLeave the NDL website. Management, marketing and public policy : three keynote talksLeave the NDL website.

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Table of Contents

  • Management, marketing and public policy : three keynote talks

  • The development of marketing objectives and plans

  • The first-line sales supervisor : a survey

  • Computer support for marketing : a progress report : a survey

  • The role and organization of marketing research : a survey

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Paper

Material Type
図書
Publication, Distribution, etc.
Place of Publication (Country Code)
us
Target Audience
一般
Related Material
Management, marketing and public policy : three keynote talks
The development of marketing objectives and plans
The first-line sales supervisor : a survey
Computer support for marketing : a progress report : a survey
The role and organization of marketing research : a survey
Field sales management
Sales forecasting practices : an appraisal : a survey
Sources of corporate growth : a survey
Research support for global marketing : a symposium
Building a sound distributor organization : a symposium
Training company salesmen : a survey
Domestic licensing practices : a survey
Advertising, sales promotion, and public relations -- organizational alternatives : a survey
How to stimulate salesmen to better selling
"If I were the client ..." : A symposium
Building a sound distributor organization
Allocating field sales resources : a symposium
The product manager system
Organization for new-product development
A philosophy of marketing for management : four keynote talks on marketing
The marketing executive looks ahead : a survey
Market testing consumer products : a symposium
Formulating the company's marketing policies : a survey
Emerging trends in marketing : a symposium
Motivating the older salesman : a symposium
Incentives for salesmen : a symposium
Management, marketing and public policy : three keynote talks
Data Provider (Database)
国立情報学研究所 : CiNii Research
Original Data Provider (Database)
CiNii Books
NCID
https://ci.nii.ac.jp/ncid/BA10972170 : BA10972170