Managing the marketing research function

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Material Type: 図書
ISBN: 0877570825
Title: Managing the marketing research function
Author/Editor: written by Lee Adler, Charles S. Mayer
Author Heading: Adler, Lee
https://ci.nii.ac.jp/author/DA03711934
Mayer, Charles S.
https://ci.nii.ac.jp/author/DA03712041
Publication, Distribution, etc.: American Marketing Association
Publication Date: c1977
Publication Date (W3CDTF): 1977
Size: 23 cm
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Marketing research
LCC: HF5415.2
Target Audience: 一般
Note (General): Bibliography: p. 170-172
Related Material: Monograph series - American Marketing Association
https://cir.nii.ac.jp/crid/1130282272110696832
Related Material (URI): https://ci.nii.ac.jp/ncid/BA12636276#entity
https://lccn.loc.gov/76046447
Periodical Title: Monograph series - American Marketing Association
https://cir.nii.ac.jp/crid/1130282272110696832
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA12636276 : BA12636276
LC Control Number: 76046447
https://lccn.loc.gov/76046447