Jump to main content
図書

Basic marketing : a global-managerial approach 14th ed., international ed

Icons representing 図書

Basic marketing : a global-managerial approach

14th ed., international ed

Material type
図書
Author
William D. Perreault, Jr., E. Jerome McCarthy
Publisher
McGraw-Hill
Publication date
c2002
Material Format
Paper
Capacity, size, etc.
28 cm
NDC
-
View All

Notes on use

Note (General):

Includes bibiliographical references (p. 754-810) and indexesSystem requirements for accompanying computer laser disk: Windows 95 or higher Pentium

Related materials as well as pre- and post-revision versions

Irwin/McGraw-Hill series in marketingLeave the NDL website.

Search by Bookstore

Holdings of Libraries in Japan

This page shows libraries in Japan other than the National Diet Library that hold the material.

Please contact your local library for information on how to use materials or whether it is possible to request materials from the holding libraries.

other

  • CiNii Research

    Search Service
    Paper
    You can check the holdings of institutions and databases with which CiNii Research is linked at the site of CiNii Research.

Bibliographic Record

You can check the details of this material, its authority (keywords that refer to materials on the same subject, author's name, etc.), etc.

Paper

Material Type
図書
ISBN
0071121102
Author/Editor
William D. Perreault, Jr., E. Jerome McCarthy
Edition
14th ed., international ed
Publication, Distribution, etc.
Publication Date
c2002
Publication Date (W3CDTF)
2002
Size
28 cm