Pocketbook power : how to reach the hearts and minds of today's most coveted consumers--women

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Material Type: 図書
ISBN: 0071418601
Title: Pocketbook power : how to reach the hearts and minds of today's most coveted consumers--women
Author/Editor: Bernice Kanner
Author Heading: Kanner, Bernice
https://ci.nii.ac.jp/author/DA10488538
Publication, Distribution, etc.: McGraw-Hill
Publication Date: c2004
Publication Date (W3CDTF): 2004
Size: 24 cm
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Women consumers
Consumer behavior
Marketing
LCC: HF5415.32
Target Audience: 一般
Note (General): Includes index
Related Material (URI): https://ci.nii.ac.jp/ncid/BA78986825#entity
https://lccn.loc.gov/2003025366
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA78986825 : BA78986825
LC Control Number: 2003025366
https://lccn.loc.gov/2003025366