近視眼的経営 | NDL Search | National Diet Library

近視眼的経営

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Note (General)：: "Reprinted from 'Harvard Business Review' July-August 1960 (vol. 38, no. 4)"

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Material Type: 図書
Title: 近視眼的経営
Title Transcription: キンシガンテキケイエイ
Author/Editor: セオドアレヴィット ; 片岡一郎訳
Author Heading: Levitt, Theodore
https://ci.nii.ac.jp/author/DA01095228
片岡, 一郎カタオカ, イチロウ
https://ci.nii.ac.jp/author/DA00887763
Publication, Distribution, etc.: Harvard Business Review, Reprint Department
Publication Date: 1960
Publication Date (W3CDTF): 1960
Size: 28cm
Alternative Title: Marketing myopia
Harvard Business Review
Place of Publication (Country Code): us
Text Language Code: ja
Target Audience: 一般
Note (General): "Reprinted from 'Harvard Business Review' July-August 1960 (vol. 38, no. 4)"
Related Material (URI): https://ci.nii.ac.jp/ncid/BA54694100#entity
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA54694100 : BA54694100