Middle Eastern and African perspectives on the development of public relations : other voices hbk

Material type: 図書

Author: edited by Tom Watson Professor of Public Relations, The Media School, Bournemouth University

Publisher: Palgrave Macmillan

Publication date: 2014

Material Format: Paper

Capacity, size, etc.: 23 cm

NDC: -

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Note (General)：: Includes bibliographical references and indexSummary: The history of public relations has long been presented in a corporatist Anglo-American framewor...

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National perspectives on the development of public relations

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Paper

Material Type: 図書
ISBN: 9781137404275
Title: Middle Eastern and African perspectives on the development of public relations : other voices
Volume: hbk
Author/Editor: edited by Tom Watson Professor of Public Relations, The Media School, Bournemouth University
Author Heading: Watson, Tom
https://ci.nii.ac.jp/author/DA16069538
Publication, Distribution, etc.: Palgrave Macmillan
Publication Date: 2014
Publication Date (W3CDTF): 2014
Size: 23 cm
Place of Publication (Country Code): uk
Text Language Code: en
Subject Heading: Public relations -- Middle East
Public relations -- Africa
Relaciones públicas -- Oriente Medio
Relaciones públicas -- África
Public relations. fast (OCoLC)fst01082892
Africa. fast (OCoLC)fst01239509
Middle East. fast (OCoLC)fst01241586
LCC: HM1221
Target Audience: 一般
Note (General): Includes bibliographical references and index
Summary: The history of public relations has long been presented in a corporatist Anglo-American framework. The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations freed from those influences. The series features six books, five of which cover continental and regional groups including (Book 1) Asia and Australasia, (Book 2) Eastern Europe and Russia, (Book 3) Middle East and Africa, (Book 4) Latin America and Caribbean and (Book 5) Western Europe. The sixth book will have essays on new and revised historiographical and theoretical approaches. Written by leading national public relations historians and scholars, some histories of national public relations development are offered for the first time while others are reinterpreted in a more authentic style. The National Perspectives on the Development of Public Relations: Other Voices series makes a major contribution to the wider knowledge of PR's
Related Material: National perspectives on the development of public relations
https://cir.nii.ac.jp/crid/1130282270559277952
Related Material (URI): https://ci.nii.ac.jp/ncid/BB27365817#entity
https://lccn.loc.gov/2015303251
Periodical Title: National perspectives on the development of public relations
https://cir.nii.ac.jp/crid/1130282270559277952
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BB27365817 : BB27365817
LC Control Number: 2015303251
https://lccn.loc.gov/2015303251