Fundamentals of business-to-business marketing : mastering business markets : hbk

Author: Michael Kleinaltenkamp, Wulff Plinke, Ian Wilkinson, Ingmar Geiger, editors

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Material Type: 図書
ISBN: 9783319124629
Title: Fundamentals of business-to-business marketing : mastering business markets
Volume: : hbk
Author/Editor: Michael Kleinaltenkamp, Wulff Plinke, Ian Wilkinson, Ingmar Geiger, editors
Author Heading: Kleinaltenkamp, Michael
https://ci.nii.ac.jp/author/DA05364398
Plinke, Wulff
https://ci.nii.ac.jp/author/DA03572350
Wilkinson, Ian
https://ci.nii.ac.jp/author/DA13735757
Geiger, Ingmar
Publication, Distribution, etc.: Springer
Publication Date: c2015
Publication Date (W3CDTF): 2015
Size: 25 cm
Place of Publication (Country Code): sz
Text Language Code: en
Subject Heading: Industrial marketing
Target Audience: 一般
Note (General): Includes bibliographical references and index
Related Material: Springer texts in business and economics
https://cir.nii.ac.jp/crid/1130000795217439872
Related Material (URI): https://ci.nii.ac.jp/ncid/BB20227917#entity
Periodical Title: Springer texts in business and economics
https://cir.nii.ac.jp/crid/1130000795217439872
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BB20227917 : BB20227917